Multifunctional parasols, "silly" hanging chairs, "small and fresh" wooden houses... The fifth four-day China (Linhai) Outdoor Furniture and Garden Leisure Products Exhibition ended. With the theme of "creating a new fashion and leisure life", this exhibition has 4 exhibition areas with an exhibition area of more than 31,000 square meters, involving eight series of products including outdoor furniture, courtyard leisure, and gardening supplies, attracting 168 outdoor leisure products production And supporting enterprises to participate in the exhibition.
At the exhibition site, the product exhibition hall of Zhejiang Yongkang Shengao Fitness and Leisure Products Co., Ltd. was crowded with various European garden household items. Although the company's performance has grown steadily, at such an exhibition site, you can still see the person in charge of the company personally "platform" shouting. "This is our fourth time to participate in the exhibition. It is a resource-rich and professional platform for manufacturers." The person in charge of the company Yan Shuangsheng hastily received waves of foreign businessmen and handed out business cards from time to time.
Shaoxing Womusen Leisure Products Co., Ltd. is the only domestic manufacturer of outdoor curved wood products. The products are exported to the United States, Germany and other European and American countries. In recent years, with the continuous expansion of domestic demand, its market-oriented specialization The main products such as swings, hammocks and rocking chairs have been created. "Linhai itself is a base for outdoor furniture, and the customers are more professional." This time, Xu Feng, the relevant person in charge of the company, said frankly that the company has developed a series of products based on the concept of quality above everything else. Favored by customers at home and abroad, when they come to Linhai to participate in outdoor exhibitions, they hope to connect with more markets through such a gateway.
It is worth mentioning that this year's exhibition adopts the "exhibition + base" model to organize the exhibition into the company's sample rooms and workshops. "If you are interested, we can go to the company to take a look at it right away." The "Veteran Power" Zhejiang Linya Co., Ltd. has a lot of people inside and outside the exhibition area. The staff is busy receiving waves of buyers, to show their sincerity. Foreign merchants are arranged to visit the company directly after learning about the new product. Shan Jun, the corporate brand director, said bluntly: “Customers who visit the exhibition understand only the products launched at the exhibition. There are limitations. Combining the company and the exhibition, the actual understanding from the exhibition site to the company’s sample room is more intuitive and can facilitate in-depth negotiations. ."
In fact, the outdoor leisure products industry, which started in the early 1990s, has become an industrial base with large scale, high export-oriented, mature industrial chain and wide brand influence in China's outdoor leisure products industry after more than 20 years of development. Today, the city has more than 1,000 outdoor leisure products production and supporting enterprises, including more than 160 large-scale enterprises. Linhai Outdoor Leisure Products Industrial Base is also the only "national professional demonstration base for foreign trade transformation and upgrading" named by the Ministry of Commerce, and it is also the "Chinese outdoor furniture and garden leisure products export base" and "China leisure products gift production base".
Since 2012, the China (Linhai) Outdoor Furniture and Garden Leisure Products Exhibition has adhered to the "exhibition + base" model. Among similar exhibitions, it has a large scale, many exhibitors, a complete range of products, and new advantages, attracting a large number of domestic and foreign professional buyers to visit purchase. There were 168 exhibitors at the Linhai Outdoor Expo this year, an increase of 8 from last year. The attendance rate of exhibitors was 99%, and the booth utilization rate was 99%. There were 1,613 domestic and foreign buyers, an increase of 135 from last year. Among them, 1,388 were domestic buyers, 76 more than last year, and 225 were overseas buyers, 59 more than last year. There were 23,543 purchasers in the museum, an increase of 105% from last year, including overseas buyers. More than 3,700 person-times were docked, an increase of 94% compared with last year; domestic intention orders were 48.67 million yuan, and overseas intention orders were 3.33 million US dollars, an increase of 35% and 10% respectively compared with last year; buyers went to enterprises There were 485 batches of inspections, 2136 person-times, an increase of 6% and 56% respectively over last year; the number of visitors to the exhibition was about 31,000, an increase of 5,000 person-times over last year. The Linhai brand of outdoor leisure products has continuously improved its popularity at home and abroad, and its international influence and competitiveness have been continuously improved.
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